Education
Rochester Institute of Technology
One Lomb Memorial Drive, Rochester, New York
Bachelor of Fine & Applied Arts
Major: Graphic Design, 1988-1990
Mohawk Valley Community College 
1101 Sherman Drive, Utica, New York
Major: Advertising Design & Production, 1986-1988
Experience
Director of Creative Marketing
Jet Genius (FlyCFG/Jet Agency/JetCharter.com)
Boca Raton, FL (Remote)
November 2022 - Present
Responsible for the creative oversight and creative marketing development of four company brands. Ongoing efforts include elevating and refining established brands, rebranding, persona development, and website development. Collaborating with leadership and a small marketing team to develop lead-generating marketing campaigns (digital and print ads, emails, landing pages, print, social media, and video).
Creative Director Consultant/Freelance Graphic Designer
Melissa Corrigan Design
8-D Par Place, Queensbury, New York
August 2002 - Present
Working closely with clients to translate marketing requirements into strategic and visually engaging creative solutions. Staying current on industry trends, cultivating knowledge and know-how of the latest design trends and best practices across all digital media to inform creative recommendations. Creative work includes brand and marketing materials, custom illustrations, infographics, and website design. Notable work includes developing the Schenectady City School District’s “Circle Up” initiative (the project included a logo, posters, and marketing materials), and JMZ Architects' logo rebrand and website (jmzarchitects.com).
Graphic Designer/Marketing Communications/Lead Creative
Saratoga Hospital/Albany Med Health System
211 Church Street, Saratoga Springs, New York
March 2018 - December 2021
Spearheaded marketing efforts to sharpen and evolve the hospital’s internal and external facing marketing materials, by setting new elevated standards that maintain the integrity of an approachable brand aesthetic. Worked directly with stakeholders from across the hospital to achieve the hospital's strategic goals. Collaborated with management and leadership team on high-priority initiatives. Notable work included developing the Albany Med Health System logo, Minimally Invasive Gynecologic Surgery brochure, and Quality Annual Report.
Creative Director
Allegory Studios & CultureTalk
153 Regent Street, Saratoga Springs, New York
July 2008 - November 2017
Worked with the leadership team to translate over 25 marketing and brand strategies into cohesive, stunning, and engaging visual stories. Managed and worked alongside a small creative team (in-house and freelance) to develop concepts into executable creative for print collateral and fluid solutions for various multimedia streams including video, social media, email marketing, web, and advertising. Notable work included two Marcom Award-winning projects: the Balzer & Tuck logo rebrand and website (balzertuck.com), and the “Faith & Family” driver recruitment campaign for Nussbaum Transportation, which included developing four family-themed full-wrap trailer graphics from campaign inception to photomanipulation of final art (nussbaum.com/hauloffaith). 
Additionally, worked side-by-side with company leadership and helped lead creative solutions in the brand and marketing development, promotion, and launch of CultureTalk. Creative work included logo, brand identity, certification and workshop training materials, marketing collateral, testimonial videos, social media, email marketing, website (culturetalk.com), and art direction of iconography development.
Assistant Advt./Private Label Supervisor
The Golub Corporation
501 Duanesburg Road, Schenectady, New York
August 1999 - August 2002 
Assistant Advt./Private Label Supervisor: June 2000 - August 2002
Drove marketing efforts for private label packaging designs. Managed and worked alongside a small creative team to develop competitive brand solutions. Helped to develop and hone the design team’s sensibilities and craft, as well as my own. Notable work included three consecutive NORI Finalist Award-winning packaging designs for Price Chopper Facial Tissues (four designs), Maraschino Cherries, and Pure Maple Syrup.
Graphic Designer: August 1999 - June 2000
Collaborated with the Private Label Supervisor in the creative development of multi-packaging design projects from inception and development of mock-ups for presentation, to final printed materials.
Graphic Designer
Fletcher-Barnhardt & White
3925 Rose Lake Drive, Charlotte, North Carolina
July 1996 - May 1999
Worked directly with department leadership and coworkers to shape, define, and execute best-in-class visual design solutions for various Fortune 500 companies. Notable work included the PICA Gold Award-winning Kentucky Derby Invitation for MCI/Worldcom and “The Sounds of Summer” SunDrop sweepstakes campaign for Dr. Pepper (project included can and bottle packaging designs, store displays, shelf-talkers, custom music cd, t-shirts, and beach towel graphics).
Art Director
Custom Printers & Design Graphix  
2315 South Boulevard, Charlotte, North Carolina
April 1994 - July 1996
In collaboration with business marketing leads, I effectively articulated engaging visual design solutions and helped lead creative strategies effectively with a mindset toward new visual trends. Worked under tight deadlines with excellent attention to detail.
Graphic Designer
Iuppa/McCartan Marketing Communications
2332 Monroe Avenue, Rochester, New York
February 1991 - March 1993
Collaborated with Creative Director and in-house marketing partners in developing executable creative solutions highlighting new products and features offered by Eastman Kodak. Collaborated with the editorial team to translate marketing goals and strategies into compelling communications.


Skills & Achievements 
Capabilities
Creative direction, collaboration, mentoring, design thinking, strategy, applying UX/UI principles, graphic design, branding, typography, advertising, marketing (print and digital), website design, social media, packaging design, motion graphics, and video production. 
Illustration: digital and traditional (pencil, markers, acrylics, and watercolors).
Software Programs 
Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Adobe XD, Figma, Sketch, InVision, Adobe After Effects, Adobe Premiere Pro, Adobe Express, Adobe Fresco, Microsoft 365, Unbounce, HubSpot, Qualtrics, WordPress CMS. Plus, ClickUp and Slack.

Honors & Awards
• 2017 Marcom Award Winner: Balzer & Tuck Website
• 2017 Marcom Award Winner: Nussbaum Driver Recruitment Campaign
• 2012 ReBrand Merit Award: NBS
• 2011 ReBrand Notable Award: Walking Mountains
• 2002 NORI Finalist: Price Chopper Facial Tissue
• 2001 NORI Finalist: Price Chopper Pure Maple Syrup
• 2000 NORI Finalist: Price Chopper Maraschino Cherries
• 1999 PICA Gold Award: MCI Kentucky Derby Invite
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