WIX Filters
Win with WIX sweepstakes promotion for WIX Filters, the automotive filtration brand and longtime NASCAR sponsor, reaching both consumer and trade audiences. The program extended across advertising, promotional giveaways, and marketing collateral.
Brochure
A tri-fold brochure: a custom die-cut W-I-X cover lets the race-day photomontage read through the letters themselves, with the sweepstakes entry insert tucked inside.
