Jet Agency
Premium brand refresh and integrated marketing program for Jet Agency, the jet card membership brand in the Jet Genius portfolio, serving an ultra-high-net-worth audience. Work began with persona research and brand voice, followed by a refreshed identity, brand standards, and a website redesign. From there, the program scaled across national print and digital campaigns in leading luxury publications, activations at premier sporting and lifestyle events, environmental design for the sales gallery and trade show, and a suite of client-facing sales materials. Foundation for doubling annual membership revenue from $54M to $110M.
A Jet Genius Florida Holding brand.
A Jet Genius Florida Holding brand.
PRINT » DIGITAL » ILLUSTRATIONS
Website
Full website redesign for the flagship brand, followed by search optimization and a forward-looking content strategy aligned with LLM-driven search behavior to expand discoverability and organic reach. View Live Site!
Integrated Marketing Campaigns
Multi-channel campaigns spanning print, email, geofenced display ads, and direct mail postcards, anchored by lead-capture landing pages. Designed to reach UHNWI audiences in target markets and convert interest into qualified inquiries.
Inbound Email Marketing
Ongoing email program for members and prospects, ranging from brand updates and announcements to seasonal promotions and engagement campaigns.
