JetCharter.com
Brand refresh and integrated marketing program for JetCharter.com, the on-demand charter brand in the Jet Genius portfolio, designed for clients who fly private outside the membership tier. Work began with persona research and brand voice, then a refined logo (with a horizontal lockup as the new primary mark) and brand standards, lifting the brand's tone to match its audience. From there, the system extended across direct mail, sales support materials, lead-capture landing pages, email campaigns, and social media.
A Jet Genius Florida Holding brand.
A Jet Genius Florida Holding brand.
PRINT » DIGITAL
Inbound Email Marketing
Ongoing email program for clients and prospects, ranging from promotional offers and brand updates to seasonal and engagement campaigns.
Social Media Marketing
Built JetCharter.com's social presence from the ground up, defining content strategy, cadence, and creative system.
